Axen Form

Axen Form designs and builds homes, commercial buildings and retrofits across London and the South East, so the site had to feel as solid and well planned as the buildings.

We paired a big, confident Archivo wordmark with a drawing-sheet system of mono labels, sheet numbers and coordinates, and kept the palette to charcoal, bone and stone with a single Crane Amber accent. The site shows the work rather than describing it: a build sequence that lets you watch a building go up, a services list that opens onto site photography, and project cards that stack like drawings.